Each Thursday the Thriving Midlifer Newsletter helps men and women over 40 thrive across the five key pillars of life: Health, Fitness, Career, Relationships, and Legacy.
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Ep 225 How to Reframe Business Principles for Personal Growth in Midlife
Published 22 days ago • 4 min read
Hi Reader,
This week's episode 225 features Brent Pattison on the reframing of the 3 P's.
I'm not a mind reader, but it's a safe bet that you're wondering what is the 3 P's?
I learned about the 3 P's in a conversation with Brent and I was struck by the parallels between their application as a system in business and their application in life.
I invited Brent to record a podcast with me to discuss the meaning of this business system and how we can repurpose it into a system for life.
Brent delivered with flying colors! He explained the origin of the 3 P's in business and how this system can be used in any industry.
Then, we shifted our conversation to how we can apply this system in life to build meaningful relationships and live with purpose.
Along the way in our conversation, Brent and I discovered a trait we have in common. I openly shared about this trait and he admitted he had the same trait. I explained how I have dealt with it, mostly with success.
Once in a while, this trait repeats itself, then I remember how I discovered it and how I deal with it.
The 3 P's can serve me well as a reminder to keep this trait in check to sustain healthy relationships, especially the middle P.
I know you're going to enjoy this week's episode. Below is an outline of our discussion.
How to Reframe Business Principles for Personal Growth in Midlife
On episode 225 a Maximum episode, Bernie speaks with Brent Pattison, a seasoned consultant with a passion for guiding small business owners toward their unique vision of success. Brent and I explore a fascinating system he's developed called the "three P's," which is employed in business as People, Product, and Profit, but can be metaphorically applied to enhance our personal lives, particularly in our midlife seasons.
🗝️ 3 How the three P's enable personal growth:
1️⃣ People: The framework revolves around managing relationships and understanding their purpose. It's crucial to ask in each relationship, "What's in it for them?" to enhance connection and communication.
2️⃣ Product: In life, your "product" is the experience you create for others. Self-awareness plays a key role in ensuring these interactions are positive and impactful. It's about creating memorable experiences!
3️⃣ Profit: Fulfillment is our version of profit. Just as profit fuels a business, fulfillment fuels our lives, giving us the energy and motivation to pursue our passions and nurture relationships.
Main Takeaway: The three P's system, originally designed for business, can be applied to your personal life to enhance fulfillment and relationships. By reframing these business principles into a personal growth strategy, you can create more meaningful and fulfilling experiences both personally and professionally.
Tune in to episode 225 to discover how to reframe the 3 P's in your life's journey.
The Coach's Corner
Weekly insights and actionable tips from my lens as an executive coach—helping you lead, grow, and thrive in midlife and beyond.
The Failure of Traditional Leadership Development
As my passion for leadership development intensifies, I continue to explore the reasons why employee engagement is at an all time low — 23% globally and 30% in the U.S. As we progress through our midlife seasons, we either become leaders or work for leaders who often don’t inspire us.
The Evolution of Leadership Development Programs (2005–2025)
Initially, leadership training was built around classroom-based workshops and competency models. Over time, companies adopted additional tools, such as 360-degree feedback, mentorship, and digital learning. Programs diversified, incorporating soft skills like emotional intelligence, coaching, and change management.
Despite these refinements, leadership training consistently fell short. A 2014 Deloitte study found that while 86% of organizations considered leadership development urgent, only 13% believed they were excelling at it. Even as training methodologies expanded, employee engagement remained low, and leadership pipelines continued to be weak. The fact that these challenges persist despite billions spent suggests that traditional methods have fundamental flaws.
A New Approach: Fulfillment-Centric Leadership™(FCL)
Given these failures, it’s clear that a new model of leadership development is needed—one that directly addresses the root causes of disengagement, turnover, and poor leadership effectiveness. Fulfillment-Centric Leadership™ (FCL) offers a promising alternative.
By focusing on fulfillment, FCL creates workplace environments where employees feel valued, engaged, and motivated—resulting in stronger performance, retention, and leadership pipelines.
Fulfillment-Centric Leadership™ is a framework that prioritizes employee well-being and professional fulfillment as the foundation of effective leadership. It is built on five key life pillar
How does Brent Pattison's 3 P's system connect business principles to personal life, especially during midlife seasons?
How does the concept of "product" in Brent's system translate into personal life experiences? What does "experience" mean in the context of this framework?
In the episode, Bernie Borges mentions self-awareness as critical for personal growth and interaction. How does this relate to the "product" component of the 3 P's?
What role does "profit" play in personal fulfillment, according to Brent's system, and how does it correlate with happiness and success?
Discuss how Brent and Bernie emphasize the need for a life "system" and habits for achieving fulfillment and success. How can you apply this to your daily life?
If any of these questions resonate, tune into episode 225.
Products & Services I Use/Endorse
In this section, I'm promoting other people's products or services I either use or have used and endorse. The links to these products are affiliate links, which means I earn a small commission at no additional cost to you if you purchase from them.
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Each Thursday the Thriving Midlifer Newsletter helps men and women over 40 thrive across the five key pillars of life: Health, Fitness, Career, Relationships, and Legacy.
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